Bang & Olufsen welcome new senior VP & chief design officer

Audio specialist, Bang & Olufsen has introduced Miklu Silvanto to its global leadership team as the new senior vice president and chief design officer. He will report to CEO Kristian Teär.

With extensive knowledge and experience in technology and industrial design, Silvanto has spent almost a decade working in Apple’s industrial design team, helping to create some of the company’s most iconic products. More recently, he has worked for Gemic and AirBnB.

Starting today, his new job role will see him responsible for driving the company’s design team and creating the next generation of iconic products from Bang & Olufsen.

Kristian Teär, CEO of Bang & Olufsen said: “Miklu has a strong track record of leading technology and design teams that deliver outstanding experiences across products and services. He shares our values, commitment to innovation, and our ambition to create products that our customers fall in love with.

“We have a very strong portfolio today with many award-winning products, but it is a key strategic priority for us to make sure that we also have a portfolio which is fit for the future. Our design team plays a key role in ensuring that, and that is why we are also elevating the role into our global leadership team and are brining Miklu onboard to lead the effort.”

“Band & Olufsen has been pioneering technology and design for almost a century and that combination is unique,” added Silvanto. “I still remember my first experience with a product when I was a child, and I am both excited and humble about joining this iconic company. Together with the rest of the team, I hope to utilise my capabilities to enhance the whole customer experience and build the products and services of the future, while staying true to the brand’s legacy and strong Scandinavian design tradition.”

Bang & Olufsen will continue to work closely with external designer when developing new products.

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