Multiple brands join to present 13.12.10 hybrid AoIP home theatre demo at CEDIA Expo 2024

Seymour-Screen Excellence, StormAudio, Ascendo Immersive Audio, Christie, Moovia and Lumagen have partnered to present a 13.12.10 home cinema demonstration, featuring a hybrid audio-over-IP (AoIP) system, at CEDIA Expo 2024.

This year’s demo includes several new partners and a larger sound room that accommodates three rows of seating.

Talking of the multi-partnership, Chris Seymour, managing director of Seymour-Screen Excellence said: “We have pulled these brands together because they truly support the integrator. Just as we have come together to design what is certain to be another acclaimed demo, we are always available to assist in specification and best practices, and in many instances, personally take on installation and calibration at the job site. We are true partners.”

The cinema demo will include Ascendo’s flagship Black Swans as screen channels as well as the debut of its new radical subwoofer design. The entire speaker system will demonstrate the unique advantages of professional-grade coaxial designs, delivering consistent timing and response symmetry to each of the 12 luxury Moovia seats.

Featuring a hybrid audio-over-IP 13.12.10 system, Ascendo’s new AoIP network-enabled amplifiers will drive the Black Swans and subwoofers, digitally connecting via Cat6 Ethernet to StormAudio’s ISP Elite 32 Digital AoIP MK3, which will manage processing and calibration. StormAudio’s MK3 PA 8 Ultra amps will be used to power the Ascendo surrounds and top channels via a classic XLR configuration.

StormAudio’s CEO, Olivier Thumerel commented: “Our demo last year of multi-channel networked audio attracted a lot of attention, so partnering with Ascendo to show how efficiently a theatre of this size can be connected, powered, and controlled over AoIP is something that we can help integrators make a reality.”

Seymour-Screen Excellence will showcase its commercial-grade Enlightor-PRO (0.9 gain) acoustically transparent screen surface, which will be paired with its 4-way Adjustable Ratio Theatre (ART) Masking Systems at 13.5ft wide. This combination brings reference level audio and video performance and at commercial cinema sizes (up to 550-in) to residential and corporate screening rooms.

A Christie Griffyn 4K35-RGB projector will be used, featuring 36,500 lumens, native 4K resolution, 98% of the Rec. 2020 colour space, proprietary RGB pure laser illumination architecture and energy-efficient and compact design to deliver a premium home theatre experience.

Managing the video processing will be Lumagen’s Radiance Pro 5244, which includes Dynamic Tone Mapping for High Dynamic Range content, customisation features, and automatic source aspect selection, directly controlling the Seymour-Screen Excellence masking system.

Lumagen is a new partner this year to the group demo, along with Moovia, who is also new to the US CEDIA channel. The German seating manufacturer is providing three rows of its luxury Marbella model seating.

Across the three-day event, representatives from each company will be available to provide in-depth insights and engage with dealers, sales reps and accompanying trades.






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