The recently announced high-resolution streaming service, Pure Audio Streaming, has selected NEWAURO, audio innovator and creator of AURO-3D, as its format for immersive audio.
This new streaming service makes immersive content more accessible by offering Pure Audio’s extensive library of high-resolution audiophile recordings, which were previously only available on Blu-ray, in high-resolution streaming.
Pure Audio Streaming was created with an aim to revolutionise how consumers experience audio content by providing high-quality, immersive sound experiences that transport listeners into the heart of the music. For the first time, over 300 notable recordings loved by audiophiles are available to stream in high-resolution AURO-3D immersive audio or binaural.
Pure Audio Streaming is built on the Artist Connection white-label premium streaming platform, which natively supports the AURO-3D format and is capable of streaming lossless, high-resolution audio and high-definition video. Artist Connection’s cloud software platform offers highly secure, dedicated white-box streaming services for content creators, venues, studios, and their production teams.
Released in the AURO-3D standard as stereo/binaural and high-resolution immersive, Pure Audio Streaming immersive audio titles will be enjoyed in AURO-3D’s immersive audio experience regardless of the listeners set up, whether they’re using headphones or a full home cinema system.
Pure Audio Streaming will be available in Q4 2024.