Supplier of home cinema, invisible audio and environmental audio products, Apex-Tech UK has appointed Ben Lancaster as sales agent for the South of the UK and has promoted Alan Briggs to sales director.
A well-known name in home cinema installations, Lancaster will be responsible for the specification of key brands such as Barco Residential, Display Technologies and Stealth Acoustics, alongside his existing agencies. He will also be working with new brands from Apex-Tech’s sister companies, namely Light Walls dynamic LED systems and int 3, manufacturer of the Adorno range of fabric cinema room solutions.
The company has also promoted Alan Briggs, who has been a member of the sales team for the last two years, to sales director, a vital position as the company continues to grow and develop its niche within the residential market.
Image L-R: Ben Lancaster & Alan Briggs