Apex-Tech extends MSE Audio distribution to European territories

MSE Audio, parent company to seven residential and commercial loudspeaker brands, has revealed that its existing distribution with Apex-Tech to cover Spain, Portugal and France under Apex-Tech International.

The existing distribution agreement remains with Apex-Tech UK, covering the UK and Ireland.

Extending the distribution agreement to European territories will mean that MSE Audio’s dARTS, PhaseTech, and SoldiDrive invisible speakers are now available to a wider audience.

“Having represented the MSE Audio brands in the UK for some years, Apex-Tech is very excited to extend this cooperation into new European territories,” said Neil Davidson, managing director of Apex-Tech UK. “The extremely high performance and value are key beliefs shared by both Apex-Tech and MSE Audio and we believe that the real secret is that MSE Audio delivers an extremely repeatable level of performance which is ideally suited to integrators delivering a whole package to their customers.”

Ken Hecht, vice president at MSE Audio added: “We are delighted to partner with Apex-Tech in Spain, Portugal and France. The integrators they work with appreciate the value of the curated audio bundles we offer. Home cinema demand is strong in Europe, and we believe they are the right partner to help integrators easily fulfil their clients’ entertainment dream with the precision acoustic entertainment delivered by a dARTS digital theatre and PhaseTech’s award winning on-wall, in-wall and box solutions.”

Oliver Dedek, sales manager for Apex-Tech International will manage the expanded territory with a focus on making it simple for integrators to purchase a complete cinema for their clients.

Image: Neil Davidson, managing director of Apex-Tech UK






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