Grassfish and United Entertain Present 50-Inch 4K Glasses-Free 3D Display at ISE 2014

Grassfish Marketing Technologies GmbH and UNITED ENTERTAIN announce strategic partnership Grassfish Marketing Technologies GmbH, a lea...

Grassfish Marketing Technologies GmbH and UNITED ENTERTAIN announce strategic partnership Grassfish Marketing Technologies GmbH, a leading European provider of digital media and digital signage software, and UNITED ENTERTAIN, first German provider of glasses-free 3D DOOH networks, today announced their strategic partnership. The companies will leverage their synergies based on a seamless integration of Grassfish’s sophisticated content management system with UNITED ENTERTAIN’s unique 3D displays. Their joint solution allows 3D content to be managed centrally and distributed automatically, with extensive monitoring features to ensure smooth operation. Grassfish and UNITED ENTERTAIN will be presenting their products to a broad audience in the coming months to publicise their fascinating opportunities. “We are very pleased to have found a partner with as much experience with glasses-free 3D technology as UNITED ENTERTAIN. They have already expanded into many of our target markets and are well received by customers. UNITED ENTERTAIN recognises the great potential of Grassfish’s solutions and their products in turn are a fantastic addition to our portfolio. As evidenced by our track record, Grassfish regularly introduces new, exciting products and through this partnership, we will provide our customers with inestimable benefits and business boosts for years to come,” says Roland Grassberger, CEO of Grassfish Marketing Technologies GmbH. To promote their joint solutions, UNITED ENTERTAIN will be co-exhibiting with Grassfish at the upcoming Integrated Systems Europe trade fair taking place 4 – 6 February, 2014 in Amsterdam, the Netherlands. UNITED ENTERTAIN will present its exclusive, glasses-free, ultra-HD 3D display, a world premiere in 4k resolution, at Grassfish’s stand 8-F185 in Hall 8. Since the beginning of the current decade, digital movie technology has reached a previously unattainable level of quality with 4K resolution. More and more companies are investing in innovative products with this resolution, among them Hamburg-based UNITED ENTERTAIN Corporation with its 50 inch 4K displays are go a step further to provide 3D without glasses! The idea of combining 3D and 4K is gaining ground. The 3D 4K technology makes 3D a significantly more attractive option as it solves the resolution issues previously suffered by 3D and liberates audiences from wearing 3D glasses. UNITED ENTERTAIN’s ultra HD, metal display weighs 45 kg and can provide several people at once with a glasses-free 3D effect (fixed lenticular). “It’s the beginning of a new era. If you like HD quality, you will love 4K resolution,” says Frank Buddenhagen, CEO of UNITED ENTERTAIN. “But even the best technology is only as good as the creative heads that use it. We hope to make Hamburg the capital of 3D technology,” he continues. UNITED ENTERTAIN and their associated company UNITED DIGITAL PRODUCTION have the necessary synergies between creativity and technology in this new and still largely unknown market. In the city of Hamburg, they continue to enhance the product and develop it even further.

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