Monitor Audio has opened a purpose-built Experience Centre in the UK, aiming to immerse visitors in its performance philosophy.
The British audio brand unveiled the new facility on March 10 at its global headquarters in Rayleigh, Essex.
The centre offers a fully immersive environment where visitors can explore Monitor Audio Group’s products and technologies “from the inside out”.
Michael Johnson, global marketing director, said: “We have been working on our new showroom for the last six months and are pleased it is now completed and available for customers to visit.
“This facility allows visitors to go beyond the products, gain deeper insight into our brands, and engage directly with the team that’s shaping our current direction and future ambitions.
“We look forward to welcoming smart home integrators, architects, interior designers and clients to our facility to showcase what’s truly possible from a partnership with Monitor Audio Group.”
The Experience Centre showcases the Group’s portfolio through dedicated listening environments, architectural integration zones and collaborative demonstration areas.
It comprises six purpose-designed areas: The Forum, Elevate Academy, Lounge, Brand Immersion Gallery, Music Suite and Cinema Room.
Monitor Audio Group collaborated with local CEDIA member The Cinema Company, who led the concept development, system specification, lighting and control integration, and overall project management.
James Brown, director of The Cinema Company, added: “As an Essex-based company, literally based five minutes away from the company’s HQ, we have a natural and very local affinity to the Monitor Audio brand.
“This project has allowed us to dive deeper into the company’s history and showcase the full range of their audio solutions for the professional smart home sector.”
