Situated in central London, KEF has opened its new experience centre, the KEF Music Gallery London, adding to a series of KEF experience locations globally, including KEF Music Gallery, KEF Music Studio, and KEF Music Lounge.
Main image: The Ultimate Experience Room
Officially opened on 8 June, KEF Music Gallery London marks a significant milestone for KEF and its 60 years of high-fidelity audio innovations.
Spread over two floors and 5,000sqft, the new experience centre offers a hi-fi soundstage, bringing together KEF’s long-standing commitment to technology, performance and design by providing guests with an exclusive and engaging entry into the KEF brand. Visitors will have access to a selection of versatile experiential zones and facilities where they will be encouraged to listen with intent.
Visitors to the KEF Music Gallery London can experience many different spaces, including The Gallery, which is situated on the ground floor and designed to be an urban oasis and home to its high-fidelity café, KEFé. Guests can enjoy coffee and music, listening to an eclectic mix of classic and contemporary music genres.
The Gallery
In the evening, The Gallery will transform into a space for immersive music events. Designed to be configured for multiple applications, The Gallery allows visitors to trial the latest KEF products and be the first to hear about the brand’s upcoming events and experiences. The Gallery will be known for its imaginative year-round programme of collaborative activations, film screenings, exclusive live and recorded music sessions, talks and interactive experiences.
The Studio is an intimate space adjacent to The Gallery, available for musicians, artists, and collaborators to create and enjoy outstanding audio. Equipped with the latest acoustics specially engineered to minimise background noise, the room is fully equipped to be used as a podcasting studio, recording space, or intimate listening room. A multi-purpose area, The Studio is designed as a nod to the anechoic chamber at KEF’s R&D centre.
The Studio
There are also a number of immersion spaces within the KEF Music Gallery, including The Hub. Designed as a collaborative space for welcoming guests and hosting workshops, the focal point of The Hub is a single piece Kentish Oak four-metre-long table designed and built by Sebastian Cox, a British fine furniture maker. The Hub features KEF’s architectural in-ceiling speaker installation, allowing guests to listen to the core architectural speaker ranges, plus dedicated conferencing mics to provide an acoustic platform for this kind of space.
The Living Room is also one of the immersion spaces within the facility. Designed as a contemporary residential space, The Living Room is an inviting setting to experience outstanding soundscapes. It demonstrates how immersive KEF’s integrated and stand-alone sound systems can be and how great sound can surprise and delight in a home environment.
The Living Room
The Ultimate Experience Room is a space to experience the power of fully immersive audio. From the revered KEF Muon speakers and a Dolby Atmos enabled screening experience featuring KEF Extreme Home Theatre Ci-Reference in-wall speakers and KEF subwoofers, this space is designed to inspire acoustically.